As Kevin Spacey’s character says to the young female reporter in Season 1, Episode 1 of House of Cards… “Words matter very much, Ms. Barnes.” Don’t they say that a…
To be completely frank, narrowing down this list to only my top five has been a lesson in ancient water torture. Okay, maybe I’m slightly heavy-handed with hyperbole in this…
I’m sitting here with my triple espresso trying to figure out just how am I going to make this mind-numbingly boring topic, fingernail bitingly consumable. What can I say...I like…
So let’s say I’m beginning to convince you. And you’ve started thinkin’...”Huh, it might be nice to start my own business and work for myself. I’m so over being micromanaged…
Just as you’ve come to accept the fact that green vegetables deserve a spot on your dinner plate, you also realize that running a business today can’t survive without social…
Seth Godin warned when you compete on price; it’s just a race to the bottom. Yet I see it happen all the time, especially in the travel industry. If you…
The fifth “C” in the five-part series of the 5 “C’s of brand marketing is “Client Acquisition.” And really when it comes down to it, one would think it should…
The fourth “C” to the five pillar pentalogy of brand marketing is creating a connection. I am sure you’ve heard it said before that people buy from who they know,…
Avoid these Five common mistakes When I was a kid, every Sunday, my Dad and I would sit in front of the TV and watch Abbot and Costello. It was…
There are five C’s to brand marketing. I’ve talked about Creating Killer Content in a previous post that you should read if you haven’t yet. Having engaging content is the…
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