How to Build Your Personal Brand in the Travel Industry
Ahhhh, the life of an influencer. Hanging out at Coachella, sipping Moet & Chandon Rosé on a yacht off the Mediterranean coast, private jets, Gucci, #selfie. Being famous for nothing.…
Ahhhh, the life of an influencer. Hanging out at Coachella, sipping Moet & Chandon Rosé on a yacht off the Mediterranean coast, private jets, Gucci, #selfie. Being famous for nothing.…
Human beings have always been cautious social animals. “To boldly go where no man has gone before,” might be a catchy tagline for the Starship Enterprise, but for normal folk...not…
I must confess, before I had children, I don’t recall reading a lot of Dr. Seuss. Sure, every Christmas, I’d dress up in my red flannel onesie with a bowl…
and Swimming Away From the Noise Blue Ocean Strategy - have you heard of it? No, it’s not some eco-project with aspirations to save the dolphin and the turtle population…
If a tree falls in a forest and no one is around to hear it, does it make a sound? Does an email that goes directly into a spam filter…
I thought I’d share some of my biggest mistakes so far in launching my travel business. Why? Nobody wants to play the role of the fool, right? But I also…
Content, content, content. The bane of any travel agent’s existence. Well, that and maybe last-minute airline cancellations. By now, you know that not only do you need to be on…
As Kevin Spacey’s character says to the young female reporter in Season 1, Episode 1 of House of Cards… “Words matter very much, Ms. Barnes.” Don’t they say that a…
To be completely frank, narrowing down this list to only my top five has been a lesson in ancient water torture. Okay, maybe I’m slightly heavy-handed with hyperbole in this…
I’m sitting here with my triple espresso trying to figure out just how am I going to make this mind-numbingly boring topic, fingernail bitingly consumable. What can I say...I like…